Individual Assessment: An
Assignment: Develop a Str
You should write a report of ***** (maximum) which provides a critical analysis of the corporate communications function of a (for-profit) organisation of your choice, drawing on appropriate communications theory. IT SHOULD NOT BE THE SAME ORGANISATION AS YOUR PRESENTATION. Please make sure that all sources are referenced.
Miranda Swinton, owner of Swinging Food café (a reference to Miranda former life as a trapeze artist),
in the inner west of Sydney, is staring at the menu that one of her chefs, Erica Batt, has proposed. She is
concerned that the menu is v